Cult of Personalities


BCBG Max Azria S/S 07



Let’s start off with the fact that by no means is this brand a Marc Jacobs or Proenza Schouler. By this, I mean, that this brand will not really set the major trends this season, or any season for that matter.. Though, it will offer some of the prettiest, softest dresses and causual daywear around.


Credit: Getty Images
This collection was decidedly airy and soft. With colours ranging from blush to soft teal, and our good ol’ favourite, white, the collection was comprised of ribbon-tied dresses with romantic decoration (think soft ruffles, pleats, lace, cut-outs) and relaxed daywear pieces. The softer waist was a nice change from the thick, defined waists we have recently seen and the layering was as delicate as the flakiest pie crust around. So what? Sometimes boring, but overall pretty and soft, feel good dressing.

PS: Yes, a thick, stubby heel was showcased in an ankle boot version…

By adrian - 09.08.06

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