When you think of Karl Lagerfeld the first thing that comes to mind probably isn’t quirky and fun. But the man known as Kaiser Karl has managed to master quirky for the ad campaign for high-end French lingerie and swimwear label, Eres. Who also happens to be a sister brand of Chanel. Lagerfeld photographed Emily Didonato as a retro paper dress-up doll – wearing Chanel looks layered over Eres swimwear and lingerie styles. And the fun part of this campaign? Well if you check out Eres’ website you can click on Didonato and she will strip down to her Eres pieces – as illustrated above.
Talk about mixing business with pleasure. Or is it business with business?
it’s very fresh and new