Marc Jacobs is Diet Coke’s Newest Art Director
For it’s latest attempt to revitalize the brand, Diet Coke has enlisted the help of fashion darling Marc Jacobs. His new role of creative director, will include collaborating on packaging and advertisements. As a nod to the ‘hunk’ ads of yesteryear, Jacobs will be going shirtless to celebrate “female empowerment” and zero calories.
David Beckham’s Butt is a Fake!
Remember how we told you about David Beckham’s new commercial for H&M? Well it turns out that the fabulous pair of glutes that were featured in the opening and closing scenes was a body double! Rather than feigning ignorance and pleading the fifth, H&M came clean and told Today.com “David was very involved in the advert, including doing most of the stunts. Due to his tight schedule, a body double was used in smaller parts of the video.”
Butt double! Debate ignites over Beckham’s fake bum
Net-a-Porter Releases The Edit
Net-a-Porter has recently released the much anticipated online publication: The Edit. This has proved to be the first half of a two-fold plan to expand the company into fashion reporting. The second half being a 300-page print magazine, due to be released in the fall. The inaugural issue of The Edit features Natalia Vodianova as photographed by Paolo Roversi and was assembled by Net-a-Porter’s editor-in-chief, Lucy Yeoman.
Marchesa Announces Diffusion Line
Finally! The uber expensive, uber luxurious Marchesa has decided to capitalize on daywear, a market which the label has yet to explore.Designeres Georgina Chapman and Keren Craig will be working with LF USA to create the new line and Chapman has described it as,”Something Keren and I had always wanted to do was more of a loungewear deal — the Marchesa in her palazzo.” Other labels who, in the past 24 hours, have announced the release of a diffusion line include Zac Posen and Vena Cava.
Nicola Formichetti Releases Limited Edition Handbags
Shopbop has commissioned Haus of Gaga creative director Nicola Formichetti not only for his Mugler collection, but also for his one of a kind handbags. The e-retailer will sell only 20 of the satchel-style bags in navy blue leather with an overlay of pink graffiti. The bags, which retail for $1,945 and no two designs will be the same.