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Ad campaigns.





LOUIS VUITTON’S #LITERAL SPRING ’12 CAMPAIGN IS GIVING US A #FIGURATIVE CAVITY

Published on 03.28.12

Much like a meringue left in the open air, I found the Louis Vuitton Spring ’12 to be a pretty yet stale confection. The plasticky ice creams, the inexplicable floor-length shower curtain… it’s all very Target, no? Not that Vuitton is a label known for its inclusivity, but is this creative direction remotely relatable in […]

EMILY BLUNT’S YSL OPIUM CAMPAIGN, AND A SHORT HISTORY OF OPIUM

Published on 11.27.11

British actress Emily Blunt (of ubiquitous The Devil Wears Prada) joins the ranks of a number of lucky beauties who have starred in Yves St. Laurent’s now-notorious Opium fragrance campaign. Perhaps one of the most famous, if not infamous fragrances in the world, Opium has earned its reputation due to both its overpowering scent and […]

GORGEOUS BCBG F/W ’11 CAMPAIGN LOOKS GORGEOUSLY LIKE PAST SEASON’S GIVENCHY

Published on 11.16.11

I can’t get over how languid and magnetic the clothes look in the F/W ’11 BCBG campaign, and how strong the colors are. The models, Suzie Bird and Theres Andersson, make a dynamic pair, awash in a technicolor dream. While I admit to fawning over this, it only took me a minute to realize that […]

PLEASANTLY OVERCAST: PEJIC + GENEST ARE A WHOLE LOT OF MODEL

Published on 08.23.11

Ever since this video (Below) of the Auslander S/S ’12 shoot popped up on Made In Brazil in June, we’ve all been waiting to see the subsequent campaign. Genderless blonde beauty Andrej Pejic and human illustration Rick Genest are two of the buzziest outliers in the business, and casting them together was a brilliant idea […]

NO THRILL FROM JIL: WHAT’S HAPPENING TO THE HEAVY HITTERS?

Published on 06.30.11

I’m finding difficulty feigning enthusiasm for Jil Sander’s A/W ’11 campaign, with Daria Strokous shot by Willy Vanderperre. The focused, adult minimalism of the collection usually gets an injection of childlike freshness via its presentation, but here (Below) I see no humanity, no wonder… Perhaps my expectations have been raised too high by the label’s […]

THE UNSOLICITED CASTING DIRECTOR: PRADA A/W ’11 EDITION

Published on 06.29.11

Prada’s A/W ’11 girls are a bit plastic, no? The half-human, half-porcelain look, a longtime Prada signature, lacks character here. The clothes do achieve success in both the palette and paillette departments, but the bathing caps look like wigs by Supercuts. I would love to see Prada deviate from the “blank slate” approach to their […]

Fresh Faces of The Chloe Fragrance

Published on 06.15.11

Fresh faces representing fresh scents – Chloe has recently announced that Imogen Poots and Camille Rowe Pourcheresse will be the newest faces of the Chloe Fragrance come fall (September 2011). Both at 21 years of age, the girls are from English and French descent respectively. Beaming both natural and modern, the two ladies have the […]

Yves Saint Laurent SPRING/SUMMER 2011 CAMPAIGN

Published on 03.20.11

I like Janelle Monae (Mushroom & Roses) and I like slow motion (especially when YSL manages to do it in a classy manner, around a tree. Impressive. While the ruffled fronts are quiet tired in my eyes, I enjoy the cut-out approach they have. Scandalously rich. What do you think of Arizona Muse (model)? Thanks, […]